23 07 2016

Rich Chigga is a 16 year-old in Jakarta who learnt both English and hip hop via the internet and describes his main thing as “twitter” with music as a side project, a true creation of our times. Despite this, his song has caught fire online and attracted seven million views. Many of the viewers came to the song as a joke (that name, the pink polo shirt and fanny pack) but then suddenly realised that it was pretty….good. Now Chigga has been picked up by a management team who also have Keith Ape on the roster, leading to speculation of a new Asian trap-rap movement.




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